To celebrate the reveal of the all-new Mercedes-Benz CLA, Les Benjamins brought its world to the stage with a special runway presentation.

Set within the official launch event, the show translated the capsule’s story — heritage, movement, and modern craftsmanship — into a live experience.

From the lighting and sound design to the silhouettes inspired by the CLA’s dynamic lines, every moment reflected a shared creative vision between the two brands.

What began as a personal narrative became a collective one: a gathering of community, culture, and forward-thinking design.

Explore the highlights from a night where fashion met automotive innovation, and Istanbul’s creative spirit took center stage.

Under the theme “Embrace Your Roots,” the pieces blend the CLA’s aerodynamic lines, sporty grille, and signature red accents with Les Benjamins’ iconic Carpet Monogram. The black, white, and red palette embodies speed, passion, and legacy, capturing a story that bridges craft, culture, and innovation — marking Mercedes-Benz’s first collaboration with a Turkish fashion brand.